Guiding customers to install their bike trackers effortlessly

Overview

Vodafone has a range of Smart Tech devices, connected to the internet by the Vodafone Smart SIM. This Smart SIM connects to your phone using Vodafone's trusted global network, so it can stay connected from a distance and be used abroad.

Duration

1 month

Platform

Web, Print

Product description

Vodafone Smart Tech released the Curve Bike Light & GPS tracker, an all-in-one bike safety solution that includes an intelligent rear brake light, GPS tracking, Impact Detection, and Help Alerts. It provides safety, visibility, and connectivity both on and off the bike with a sleek design and global connectivity.

Responsibility

I aimed to create a user-friendly installation guide for the Curve Bike Tracker that matched our new design system. The guide needed to be easy to follow, and consistent with our hardware, software, and print design experiences.

Research

We provided a secondary option for users to download the installation guide in case they lose the physical copy included in the box. To improve user experience and unify the design system across print and digital platforms, we saved the leaflet as a PDF instead of just providing a simple solution.

Design

We used our mobile design system to create the installation guide, incorporating clear typography hierarchy and a darker colour palette that reflects the packaging design. The Vodafone Red colour was also subtly integrated as a unifying element, resulting in an aesthetically pleasing and easy-to-read document.

Reflection

Overall I was very pleased with the art direction of the installation guide. This became a catalyst to engage in further discussions with the web team and how our design system could be unified for consistency and a better design experience.